New collection

You're Safe Here Collection
YOU’RE SAFE HERE, A Celebration of Egyptian Protection and Identity. For generations, symbolism and protective amulets have played a meaningful role in Egyptian life. From the ancient Ankh to today’s Khamsa w Khemesa, these objects were believed to protect, guide, and bring blessings. And beyond the well-known symbols, there are countless lesser-known amulets, quiet pieces of our history that deserve to be seen and appreciated again. Some people view these objects as powerful spiritual protectors; others see them as cultural keepsakes or artistic forms. For us, they’re part of our identity that connects us to our ancestors and to each other, no matter our backgrounds or beliefs. “YOU’RE SAFE HERE” was created from that connection. It pays tribute to the pieces that once hung in our grandmothers’ homes, the symbols that offered comfort, strength, and protection. It brings back the amulets that shaped our shared story and reminds us that protection can appear in many ways, and that our heritage is something we carry with pride. Welcome to a collection that revives tradition, celebrates symbolism, and lets every piece gently say: “You’re safe here.”
The Eye Symbol

The Eye Symbol

The Eye of Ra, a powerful symbol of protection from Ancient Egypt. For millennia, this sacred eye has offered divine protection, healing, and royal power, watching over those who carry it.

The Fish Symbol

The Fish Symbol

The Sacred Fish has blessed and protected for thousands of years. In Ancient Egypt, it guarded souls in their eternal journey. Early Christians carried it as a secret symbol of faith. In Islamic art, it flows with divine abundance. A creature of grace carrying eternal protection and blessings.

The Heart Symbol

The Heart Symbol

The Sacred Heart adorned with watchful eyes transforms into a divine guardian, seeing all and protecting against evil. This ancient symbol represents love, passion, resilience, and strength. The all-seeing heart watches over your deepest emotions and guards the vulnerability that makes us human.

The Arousa Symbol

The Arousa Symbol

Arouset El-Hasad, a powerful ritual from Egyptian heritage. This faceless paper figure was pierced with needles and passed through incense while families recited protective prayers. It was burnt to release trapped envy. This ancient protection ritual still lives in Egyptian communities today

The Scissors Symbol

The Scissors Symbol

In Ancient Egypt, scissors held sacred power. Associated with goddess Neith, this divine instrument could sever negative energy, ill fortune, and evil spirits with each cut. Invented around 1500 BCE, scissors were believed to separate the bearer from harm.

The Crocodile Symbol

The Crocodile Symbol

Both feared and revered, the crocodile has guarded Egyptian souls since the time of the pharaohs. Honored as Sobek, god of protection, strength, and the fertile Nile. In Upper Egypt, crocodile amulets were worn as shields against evil and harm.

The Kaf Symbol

The Kaf Symbol

A timeless protector across Islam, Christianity, and Judaism. Known as the Hand of Maryam and Hand of Fatima, this sacred symbol has guarded souls for thousands of years. The hand wards off evil and invokes blessings, appearing upward to shield and downward to invite grace.

The Horseshoe Symbol

The Horseshoe Symbol

Forged from iron and blessed by tradition, the horseshoe has protected Egyptian homes for generations. Iron was believed to repel sorcerers, ward off jinn, and shield against the evil eye. A guardian between the physical and spiritual worlds.

The Tattoo Symbol

The Tattoo Symbol

El-Daq dates back to 3400 BC. Egyptian sacred tattoos were divine shields—protection from evil and spiritual bonds with the gods. Created by elderly women using fish bones and needles, these marks carried the Eye of Horus and protective symbols. This 5,400-year tradition still lives in Upper Egypt today.

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